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Predictions Archives - Page 10 of 12 - ExchangeWire.com

Predictions

Experts Predict: Publisher Monetisation Progression in 2018

The world for publishers has changed over the last year with a focus on quality content and ways to unlock…

8 years ago

Experts Predict: What’s in Store for Viewability in 2018

The furore around viewability measurement is starting to subside, but it was still a hot talking point of 2017. Should…

8 years ago

Is 2018 Finally ‘The Year of Mobile’? Experts Comment

It's been the "year of mobile" for years, but there has been major strides to making it a reality in…

8 years ago

Experts Predict: The Future of TV & Video

Digital advertising has had nothing if not a tumultuous time in 2017. There's much to reflect on, even more to…

8 years ago

Experts Predict: How Will GDPR Change Advertising in 2018 & Beyond?

Only five months away, GDPR could change the course of advertising forever. Currently slated for 2019, the ePrivacy Directive is…

8 years ago

‘Artificial’ Offers No ‘Intelligence’ Without Data

Some believe it is hogwash, while others say it is necessary for their company's survival, but one thing is certain…

8 years ago

Experts Predict: How Will Brand Safety Be Tackled in 2018?

Digital advertising has had nothing if not a tumultuous time in 2017, not least in relation to brand safety, a…

8 years ago

Experts Predict: Will Artificial Intelligence Become Less Talk & More Action in 2018?

Artificial Intelligence (AI) has certainly been one of the hero buzz terms in digital advertising in 2017, with plenty jumping…

8 years ago

What Does 2018 Hold for the Fight Against Ad Fraud? Experts Comment

The battle against ad fraud has raged on in 2017, but there is much to be positive about in industry…

8 years ago

2017 Predictions for the Progression of Publisher Monetisation

2016 has truly shown how dynamic an ecosystem the digital advertising industry is. There have been highs and lows, but…

9 years ago