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• Eskimi and Anzu Partner to Offer Programmatic, Blended In-Game Advertising to Brands Across the World

  5 years ago News

  

  Anzu.io, the world’s most advanced in-game advertising platform, announced today a partnership with Eskimi, a full-stack programmatic and data platform, to increase opportunities for brands to access the exploding gaming market via in-game advertising. The gaming audience has reached over [...]

• Inskin Media Partners with Lumen Research to Offer Predictive Attention Estimates

  5 years ago News

  

  Inskin Media, which specialises in multi-screen, high impact digital brand advertising, has been working with Lumen Research to generate objective attention estimates for its formats, in order to provide advertisers with accurate and predictive data about campaign performance. Inskin formats deliver [...]

• Talon Strengthens International Programmatic OOH Capabilities with Hivestack

  5 years ago News

  

  The Talon Group, the leading global independent Out of Home (OOH) agency, today announced a partnership between its International and German businesses, with Hivestack, a global ad tech leader in programmatic digital OOH (DOOH). The new partnership enables Talon and its international operation [...]

• Adverty and Mobile Game Developer Gold Town Games Enter into Strategic Partnership

  5 years ago News

  

  Leading in-game advertising specialist Adverty AB (publ) today announces a strategic partnership with Gold Town Games AB (GTG), which will enable the mobile game developer to offer Adverty’s seamless In-Play™ and In-Menu™ formats for both branding and performance advertising within [...]

• Impact Acquires Trackonomics, Boosts Publisher Commerce Content Capabilities

  5 years ago News

  

  Impact, the global leader in partnership automation today announced that it has completed the acquisition of Trackonomics Ltd, the leading e-commerce software automation and data attribution solution designed for content publishers. This acquisition enhances Impact’s publisher technology capabilities through the [...]

• BidMind by Fiksu Partners With The Media Trust to Ensure HQ Inventory

  5 years ago News

  

  BidMind by Fiksu, a comprehensive DSP that provides granular targeting solutions for marketers, has partnered with The Media Trust, a digital risk management provider with a strong focus on securing the advertising supply chain. The partnership aims to ensure a [...]

• Ströer Extends Partnership with Hivestack

  5 years ago News

  

  Hivestack, one of the world's leading programmatic digital out-of-home (DOOH) ad tech companies, and Ströer Group, the leading German provider of out-of-home media (OOH), have extended their partnership. The new agreement will see Ströer continue to utilise Hivestack's Ad Server, [...]

• Adnami Signs Agreement with Matterkind to Deliver High-Impact Formats Programmatically Across Nordic Markets

  5 years ago News

  

  Danish tech company Adnami, which specialises in programmatic, high-impact advertising solutions, has signed a partnership with Matterkind to help the activation intelligence company optimise campaigns across all four Nordic markets - Sweden, Denmark, Norway and Finland. Working together as strategic partners, [...]

• Impact Joins Shopify Plus as One of Two Certified App Partners for Influencer and Affiliate Marketing

  5 years ago News

  

  Impact, the global leader in partnership automation, today announced it has been selected by Shopify Plus to be one of two inaugural Certified App Partners for influencer and affiliate marketing. With Impact’s Partnership Cloud, an integrated end-to-end solution for managing [...]

• Integral Ad Science Partners with Xandr to Offer Advertisers Stronger Contextual Capabilities

  5 years ago News

  

  Integral Ad Science (IAS), a global leader in digital ad verification, today announced that Xandr’s buying platform, Xandr Invest, now offers IAS’s contextual targeting and contextual avoidance capabilities across all programmatic buying. Available globally, advertisers using the Invest DSP can [...]

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