Gareth Davies, co-founder & CEO, Adbrain (pictured) speaks exclusively to ExchangeWire about how the technical revolution which is reinventing the way…
By 2019, almost 15% of UK internet users will access online content exclusively through mobile devices (tablets, smartphones, and wearables).…
Last week (August 6) Google announced that they will no longer support YouTube buying via the DoubleClick Ad Exchange. Marketers…
This week’s LATAM RoundUp brings news about LinkedIn and its first non-English Influencers program; a case study in which data…
The IAB run a number of Trading Councils, covering a multitude of industry sectors, including ad ops, video, search, social,…
No one can deny that ad tech has transformed the way brands conduct media buying. Gone are the days of…
The Road to ATS London is a series of specialist posts on technology, data and the business models emerging in…
In this week's ExchangeWire European Weekly Roundup: Google shifts into anti-competitive gear by blocking third party DSP and bidder access…
Rocket Fuel, yesterday (August 5), reported results for the second quarter ended June 30, 2015. Rocket Fuel posted 30% growth…
Ad fraud receives a lot of attention in the trade press and occasionally rears its ugly head in the national…