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Display Archives - Page 74 of 206 - ExchangeWire.com

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‘Ad Tech Personality of the Year’ Shortlist Announced

With ATS London (now sold-out) just a matter of days away, we are announcing our short list for our first…

10 years ago

Adblock Plus Publishes Browser App; More Industry Consolidation Due to IronSource/SupersonicAds Merger

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Adblock Plus…

10 years ago

Ad Tech 2016: Consolidate, Commoditise & Converge

Writing exclusively for ExchangeWire, Pat McCarthy, SVP corporate marketing at AppNexus (pictured) shares his thoughts on what will happen in Ad…

10 years ago

Spreading the Wings of Audience Data

Quality audience data is shaping the future of marketing. It’s in the minds of the world’s leading campaign-makers who respect…

10 years ago

Programmatic’s Dirty Little Secret

Programmatic promises the world; effortlessly finding the right audience, marrying the ruthless precision of machine technology and algorithms with the…

10 years ago

Capturing TV-inspired Web Searches

Leading automotive manufacturer, Suzuki, partnered with TV-ad-syncing technology company wywy and boosted click-through rate by 43%.  On a typical day,…

10 years ago

Cracking China: the Challenges for International Ad Tech Companies

Recent international events may have caused a brief hiccup in international confidence, but China is still the world’s most rapidly…

10 years ago

Now and Next: Artificial Intelligence

Now & Next is a new feature from ExchangeWire Research. In Now & Next, we review the latest research, provide…

10 years ago

AOL Acquires Millennial Media In More Industry Consolidation; Rubicon Aggregating DOOH for Programmatic

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: AOL boosts…

10 years ago

ATS London: An Industry in Flux & Why You Must Attend

We are just under two weeks out from our sixth ATS London event – and we have only a handful…

10 years ago