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Display Archives - Page 71 of 206 - ExchangeWire.com

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What’s the Point of Video Ads If No One Can See Them?

Viewability standards have recently come under scrutiny again. But how can we make sure that ads are actually seen by…

10 years ago

VOD Revenue to Reach USD$1.8b in LATAM; Brazil Ecommerce Expects Strong Black Friday

This week’s LATAM RoundUp brings the high expectations of local online retailers about Black Friday — which includes the creation…

10 years ago

FLXone Acquired by Teradata; JICWEBS Tackles Ad Fraud

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: FLXone acquisition…

10 years ago

Latest Earnings Reports Indicate Top 5 Tech Companies Will be Worth More Than USD$2 Trillion

Strong earnings reports from Google, Microsoft, Apple, and Amazon indicate that the top five tech companies (including Facebook) will be…

10 years ago

xAd & Rubicon Roundtable Demands All Parties Unite to Transform Programmatic Advertising Through Data Accuracy & Transparency

This Tuesday, our very own Rebecca Muir, chaired the Programmatic Roundtable hosted by xAd, the global location marketplace, in partnership…

10 years ago

Yahoo! & AOL Kick Off Q3 2015 Earnings With Positive Results

Yahoo! Inc. (NASDAQ: YHOO) yesterday (October 20, 2015) reported results for the quarter ended September 30, 2015. Search and Display revenue…

10 years ago

Data Protection Law Advances in Brazil; Dentsu Acquires Pontomobi

This week’s LATAM RoundUp brings these stories: a Brazilian data protection law is approved in the first stage of voting…

10 years ago

Nielsen Expands Digital Ad Ratings; Axel Springer Blocks Ad Blockers

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Axel Springer…

10 years ago

Will Google’s Customer Match Make Hash of Traditional SEM?

Innovation is not always what it’s cracked up to be. Building something first sometimes means little more than clearing a…

10 years ago

UK Ad Spend Growth Forecast Cut to 3.7%; Ad Viewability in UK Rises Above 50%

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago