Last week (28 April), Amazon.com, Inc. (NASDAQ: AMZN) stock skyrocketed after the company announced financial results for its first quarter,…
What do marketers have to consider when buying data, modelling audience segments, and selecting the right platform? In this piece on…
The global ad industry is plagued by a big misconception at the moment: the idea that there’s a huge difference…
Yesterday (27 April) Facebook, Inc. (NASDAQ: FB) reported financial results for the quarter ended March 31, 2016. The company's results dwarfed analysts'…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
In March OpenX held its third event as part of its School of Programmatic initiative (a series of workshops designed…
Yesterday (26 April) analysts forecast the first ever quarterly decline in iPhone sales on a year-over-year basis. Overall expectations for…
Marketers remain undeterred by financial and economic concerns, including Brexit and government spending cuts, illustrated by continued growth in marketing…
This week’s Latin American Roundup: How digital marketing teams have been investing their budget around data solutions in Brazil; Teads…
Alphabet Inc. (NASDAQ: GOOG, GOOGL) yesterday (21 April), announced financial results for the quarter ended March 31, 2016. Google continues…