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Display Archives - Page 56 of 206 - ExchangeWire.com

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Mobile: The Issues Exist Across the Entire Value Chain

ATS Paris 2016, which took place on 13 April, was concluded by a panel discussion around the hot topic of how…

9 years ago

European Digital Ad Spend Surpasses TV; 57% Ads In-View in Q1 2016

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago

To Be Agile in Advertising, Publishers Must Offer Programmatic: Q&A with Steph Miller, Zoopla

Programmatic is much more than a tool to sell remnant inventory — with a firmer grasp of the technology, publishers…

9 years ago

Brazil to Discuss Limits to Blocking Digital Services; Yahoo Brazil Has a New Head of Programmatic

In this week’s LATAM Roundup: Brazilian Congressmen to discuss what are the limits to blocking digital services after a court…

9 years ago

Navigating the Headwaters of Today’s Header Bidding Options

Open header bidding stacks versus proprietary point solutions – Arel Lidow, VP, product management, Publisher Technology Group, AppNexus (pictured below)…

9 years ago

Solid Growth for Criteo; Adblock Plus Suggests Donation Scheme

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Criteo records…

9 years ago

Content Marketing Spend on the Rise; Original Digital Video is the Way Forward

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago

Better Collaboration Holds the Key to Transparency

Programmatic has the potential to create the perfect market. If all supply and all demand could be brought together in one…

9 years ago

CEO “Proud” of Rubicon Q1 Results

Yesterday, (3 May) Rubicon Project (NYSE: RUBI), reported record Q1 results: revenue is up 71% year-on-year; earnings per share are up…

9 years ago

VAST 4.0: The New Video Advertising Age

The trackability of video is a complex area. However, great strides are being made in reducing this complexity. ExchangeWire speak with Phillip…

9 years ago