Why did the 30-second ad become the default and is the five-second ad the future for which we should all…
AI is powerful. AI is transformational. AI is the future. All true statements, yet all worryingly pointing to the fact…
Huge strides have been made by publishers through the adoption of header bidders. However, the increasingly apparent limitations of this…
This week in the LATAM Roundup: a Criteo report shows that purchases on mobile devices have already grown by 70%…
Following another successful ATS London event, Victoria Usher (pictured below), managing director, GingerMay PR, reflects on one of the many…
This week’s Latin American Roundup: a new survey shows that the number of Brazilians who avoid clicking on digital ads…
ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: AdBlock Plus…
In this week's LATAM Roundup: AOL Brazil introduces First Look Guaranteed aiming to drive international markets; Appsflyer and Adsmovil partners in…
Real-time guaranteed has entered the mix to remove the need for publishers to compromise between RTB and guaranteed deals. For…
In this week's LATAM Roundup: some of the hot topics in programmatic Latin America after a major event in Sao…