European publishers are nervous. Extremely nervous. They know change is in the air but are not quite sure what to…
Stuart Spiteri Head of Media Platforms, Asia Pacific, Google talks about the growth in Ad Exchanges across the APAC region,…
Stuart Spiteri Head of Media Platforms, Asia Pacific, Google talks about the growth in Ad Exchanges across the APAC region,…
It'll be twelve months in September since ExchangeWire did its first event in the Paramount. The inaugural half-day was attended…
Forrester recently released its white paper on tag management, "How Tag Management Improves Web Intellegence". Here Paul Cook, CEO and…
Tsafrir Peles is co-CEO at DMG (DSNR Media Group), a leading online marketing company. Here he discusses the DMG (DSNR…
Welcome to the first edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends…
GroupM announced today the launch of a new global audience buying unit, Xaxis. Xaxis will look to centralise WPP's core…
Microsoft announced this week that it's launching its ad exchange in the Netherlands and the UK. Here Brian O'Kelley, CEO…
Joel Christie is the Senior Marketing Manager at BSkyB. Here he discusses exchange-buying strategy from the perspective of one of…