Is it bad etiquette to respond such a long time after an original opinion piece? I didn’t read this too…
Wildfire Integrates Adaptly’s Social Advertising Technology To Optimise Engagement Wildfire, a global leader in social media marketing software, announced this…
Angus McDonald, Managing Director at emerge Digital, explores why Australian publishers should follow a Darwin-esque approach to online advertising “It…
Flexing Market Muscle: 24/7 Real Media Looks To Aggregate Dynamic Supply With New Real-Time Bidding (RTB) Offering 24/7 Real Media,…
Emma Wilson is Managing Director at Harvest Digital. Here she discusses the agency's trading desk, why ad networks are still…
OpenX announced today that it was acquiring LiftDNA for to beef up its yield management offering. Here Tim Cadogan speaks…
Andrew Morsy is Sales Director at Struq. Here he discusses the Struq personalised targeting solution, the company's relationship with agencies…
Carolyn Bollaci, Country Manager for MediaMind Australia & New Zealand shares some case studies on the effectiveness of data optimisation…
comScore Releases Latest Report on Internet Usage Across 49 European Markets comScore recently released an overview of internet usage in…
The PostView is a new column written by senior execs working in the European online advertising industry. The supply chain…