To paraphrase an old saying, we can choose what decisions we make, but not the consequences. It’s time for the…
The obsession around consolidation has grown from a mild din to full-on shouting match over the past couple of months.…
Turkey is Europe’s fastest growing market in terms of online display spend, registering 30% year-on-year growth in 2012 alone[1]. As…
At the end of July, ExchangeWire posted an article on the Vendor/Agency relationship. Having just crossed the Agency/Vendor divide (MediaCom…
Background: Sambreel’s AdWare was Ostensibly Shut Down Last Year. On December 9, 2011, the Wall Street Journal called Sambreel out for…
There’s been lots of doom and gloom about how something like 7/8ths of us aren’t going to live to see…
It’s hard to believe that the first real-time impressions were bought only a few years ago, disrupting a display market…
The launch of Facebook Exchange (FBX) last year was met with considerable enthusiasm, and many in our industry rightly heralded…
ExchangeWire hosted a panel at ATS London 2011 discussing the death of the media plan. While it was hubris to…
Stuart Colman is Managing Director, EMEA at Maxifier. What an incredible decade it’s been for Big Data. Back in 2003,…