Impact, the global leader in partnership automation, today announced the acquisition of ACTIVATE, a leading brand and SaaS platform in the…
In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition:…
Cavai the leading conversational advertising platform today announces its expansion in the Spanish-speaking regions, through its strategic partner, B4Bind SL, a…
In today's ExchangeWire news digest: Disney consolidates its various ad tech teams into a single entity in preparation to launch…
In today's ExchangeWire news digest: Google reaches out to DSPs to begin testing its new Privacy Sandbox; Buzzfeed is axing…
A new study from FreeWheel, a Comcast Company, and the provider of the industry’s leading video advertising software, reveals 75% of…
In today's ExchangeWire news digest: Facebook risks losing its MRC accreditation over insufficient ad measurement; Australia's IMAA teams up with…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the globe. In this edition:…
Travel digital marketing firm Sojern has launched a new blog series focusing on the impact of the Coronavirus on global travel.…
In today's ExchangeWire new's digest: News Corp Australia partners with customer loyalty platform Flybuys to bolster its audience segments; US…