Native

MarkApp Launches Advanced Prebid Adapter for Enhanced Monetisation of Web & App Inventory

MarkApp, a leading provider in advertising technology solutions, has officially launched its advanced Prebid Adapter, designed specifically to enable web…

2 months ago

Teads Strikes Exclusive International Partnership with VIDAA USA for Hisense CTV Native Display Inventory

Teads, the global media platform, today (December 5th, 2024) announced an exclusive international partnership with VIDAA USA, the Smart TV…

5 months ago

Teads Unveils Contextual Commerce Formats Powered by DPA with Adidas as Launch Partner

Teads, the global media platform, today (November 5th, 2024) introduced its new Contextual Commerce solution powered by Dynamic Product Ads…

6 months ago

“CTV’s main challenge is the knowledge gap.”: Teads’ Dan Black on TV’s Place in Omnichannel Advertising

In association with Teads We met Teads’ head of CTV, Dan Black, to hear about the challenges facing advertisers looking…

12 months ago

Meta’s Guillaume Cribier Joins MGID as Head of Global Publisher Success

MGID, the award-winning, global native advertising platform, confirms that Meta’s Guillaume Cribier is joining its US team as head of…

1 year ago

Nexxen & TCL FFALCON Expand Partnership, Bringing Native Display Inventory to Advertisers

Nexxen, a global, unified advertising technology platform with deep expertise in video and connected TV (“CTV”), today (February 8th, 2024)…

1 year ago

Yahoo Properties Worldwide are Now Available through Taboola

Taboola, a global leader in powering recommendations for the open web,  announced its advertiser clients can now start running native…

2 years ago

Taboola Introduces New AI-Powered Technology That Maximises Conversions from Native Ad Campaigns

Taboola, a global leader in powering recommendations for the open web, today (September 13th, 2023) announced significant advancements in its…

2 years ago

Smile Wanted is Thrilled to be Heading to DMEXCO 2023

Smile Wanted is a private exchange based on a proprietary traffic-shaping AI.  It allows partners to access premium and curated…

2 years ago

MGID and Playmaker Enter Partnership to Deliver Contextual Native Advertising to Playmaker’s Web Audience

MGID, the global advertising platform, announced a partnership with Playmaker, the digital sports media company that delivers authentic content experiences…

2 years ago