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Mobile Archives - Page 34 of 131 - ExchangeWire.com

Mobile

Weekly Focus: Grab Introduces Grocery Delivery Service & Opens Platform for Third-Party Services

This week, ride-sharing operator Grab has further expanded its offerings to include grocery delivery as well as unveiled a suite…

7 years ago

Consumers Want Benefits from Data Sharing; Video Is Key for App-Install Success

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Consumers Want…

7 years ago

Mobile Soars in Eastern Europe; AppNexus Acquired by AT&T

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Eastern Europe…

7 years ago

Why APAC Marketers Must Diversify Mobile Ad Formats to Reach & Engage Their Audiences

Advertisers in Asia-Pacific are limiting their own access to available mobile inventory – and ability to engage users – if…

7 years ago

Leveraging Location: How Mobile & Out-of-Home Combine for Context-Based Targeting

The out-of-home (OOH) is in a transformative phase. With the advent of DOOH, gone are the days where it was…

7 years ago

APAC Biggest Contributor of Ad-Spend Growth; AU Consumers ‘Creeped Out’ by Personalised Content

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago

Transparency Is a Major Demand for Audiences Too: Q&A with Fredrik Borestrom, President, IAA UK Chapter

The UK advertising industry is booming and, despite some challenges, there are many reasons to be positive about its future.…

7 years ago

Delaying the Death of the High Street; Revenue Losses Through Poor Mobile Performance

RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: Delaying the Death of…

7 years ago

Weekly Focus: Alibaba Cainiao to Build HK Logistics Hub & JD.com Taps AI to ‘Speed-Write’ Product Info

This week, Alibaba's logistics arm has announced plans to build a logistics hub in Hong Kong, setting aside USD$1.53bn (£1.14bn)…

7 years ago

Almost Half of ANZ Marketers See Traditional Paid Ads as Overrated; China to See Biggest Ad Spend Boost from World Cup

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago