In today's ExchangeWire news digest: experts warn that new restrictions imposed by the US government against Huawei could disrupt the…
In today's ExchangeWire news digest: ByteDance attempts to salvage TikTok's US operations via a deal with Microsoft; Google sees its…
Over the past months, Applift, PubNative, and Verve, now aligned under Verve Group, have been gathering data on the effects…
In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition:…
In today's ExchangeWire news digest: tech veteran John McAfee announces he is launching the world's first fully private mobile data…
In today's ExchangeWire news digest: Instagram announces it will trial TikTok-challenger Reels in India; TikTok is facing investigation by the…
PubNative, now part of Verve Group, has released a white paper entitled ‘Deconstructing the In-App Bidding Landscape’. As mobile header…
IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, announced today the results of its…
Smadex, the mobile-first DSP specialised in programmatic mobile app user acquisition, business unit of Entravision (NYSE: EVC), announced the launch…
As part of the Prebid Mobile Committee, PubNative encourages mobile publishers to implement in-app bidding with support and ease, allowing…