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Mobile Archives - Page 113 of 131 - ExchangeWire.com

Mobile

ATS Singapore Presentation: PWC’s Global Entertainment & Media Outlook For APAC & SE Asian Market

At the recent ATS Singapore event, PWC kindly gave the opening keynote of the day. Drawing heavily from the Global…

13 years ago

#TraderTalkTV: Adfonic CTO Wes Biggs Explains the Mechanics of Data-Driven Buying On Mobile

In this week's #TraderTalkTV, Adfonic CTO Wes Biggs explains the mechanics of the Adfonic ad platform, and the specifics on…

13 years ago

Amobee CEO Trevor Healy Discusses Their APAC Strategy & PULSE for Publishers

Having recently partnered with four major APAC mobile operators, Amobee's presence in the region has been progressively getting stronger. ExchangeWire…

13 years ago

Rob Jonas, VP & MD, EMEA, APAC, PubMatic, Discusses the Future of RTB & Premium Programmatic in the German Market

PubMatic are speaking at tomorrow's AdTrader Conference in Berlin, April 18. Can you give an overview of the PubMatic proposition…

13 years ago

IAB/PwC Digital Ad-Spend Study 2012: UK up 12.5% to Almost £5.5bn

In 2002, less than £200 million was spent on UK internet advertising – 10 years later, digital advertising spend crosses…

13 years ago

WireColumn: Audience Convergence & the Death of the Channel

Gareth Davies is Co-Founder and CEO of Adbrain We live in an increasingly multi-screen world. Cisco forecasts The Internet of…

13 years ago

Adform RTB European Trend Report

With the RTB market expected to be worth $20 billion by 2015, new findings from Adform have revealed that CPM…

13 years ago

Amazon Mobile Ads API: Industry Reaction

Amazon unveiled Monday what looks to be the first step in rolling out its mobile ad network, with the launch…

13 years ago

'Data on the Continent', by Catherine Hallam, Intl Product Manager, Data, Research & ROI, Videology

It’s a fact of life that data on the continent doesn’t come in the same convenient packets that it does…

13 years ago

Chinese Online Advertising Market Grows 46.8% In 2012; Market Now Worth Over 75 Billion Yuan

China online advertising revenue reached 75.31 billion Yuan in 2012 and entered into a period of steady growth. According to…

13 years ago