Tom Simpson, Mediaquark, CEO, shares insights on some of the common mistakes made by international companies looking to successfully crack…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. This week ExchangeWire recounts how Rocket…
AppNexus is to double its operations in Singapore, including the transfer of senior employees from its European and US operations,…
The Guardian is preparing to relaunch its mobile app offering to help advertisers access its most engaged readers, as it…
Digital ad spend in Europe increased by 11.9% last year to surpass the €27bn mark, with the UK extending its…
Chris Bourke, Qriously, commercial director, EMEA, explains how employing mobile and programmatic can help marketeers solve problems foisted upon them…
Truly integrated advertising campaigns have long been thwarted by the inability of advertisers to use cookies for retargeting audiences on…
Facebook has announced revenues of $2.5bn for the first quarter of 2014, an increase of 72%, with mobile app install…
Advertisers’ calls for cross-device targeting capabilities appear to have been answered with the unveiling of Xaxis Sync, the GroupM trading…