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Mobile Archives - Page 107 of 131 - ExchangeWire.com

Mobile

ExchangeWire European Weekly Round-Up

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. Programmatic pegged at 28% of UK…

12 years ago

Announcing Our ATS New York Event On November 04

We will be holding our first event in New York on November 4th at the School of Visual Arts. ExchangeWire…

12 years ago

Managing The Multi-channel Path To Purchase

Erich Wasserman, MediaMath, chief revenue officer, discusses how marketers can navigate APAC consumers' (increasingly mobile) paths to purchase. Ahead of…

12 years ago

The Media Opportunity In Asia: 2 Billion Extra Screens

Alex Khan, Adap.tv, managing director, South East Asia, will be speaking at next month's ATS Singapore event on 7 July,…

12 years ago

Weve Rings In Privacy Change Amid Question Marks Over Pricing, Leadership

Weve is preparing to exit the beta phase of its mobile display advertising project with question marks over who its…

12 years ago

MediaMath At Cannes: ‘Data Is Now Part Of The Creative Process’

Speaking with ExchangeWire at Cannes Lions, Dave Reed, MediaMath, managing director, EMEA, discusses the role of ad tech at the…

12 years ago

AppNexus CEO: ‘Viewability’ is a misnomer

Brian O’Kelley, AppNexus CEO, has established himself as one of the biggest names in the programmatic advertising sector, having first…

12 years ago