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Media Archives - Page 7 of 31 - ExchangeWire.com

Media

IPG Mediabrands Partnership with Adelaide Activates New Era in Media Quality Management

IPG Mediabrands, the media holding company within Interpublic Group announced today (April 25th, 2024) a new, global partnership with Adelaide,…

2 years ago

VIOOH Launches Programmatic Sales for Digital Out-of-Home with Beijing Metro

Today, (April 23rd, 2024) VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced its second programmatic media owner…

2 years ago

AlgoriX Announces Frederic Liow’s Promotion to Chief Revenue & Operations Officer

AlgoriX, an independent global media and technology company providing top-tier advertising technology solutions to publishers and advertisers, has promoted Frederic…

2 years ago

IMPACT+ Launches Self-Service Solution for Advertisers to Cut Video Emissions Without Altering Media Plans

Global sustaintech platform IMPACT+ today (April 11th, 2024) launched a new self-service solution that can help advertisers almost halve the…

2 years ago

StackAdapt Launches Arabic & Chinese Language Media Buying Across EMEA

StackAdapt, a leading multi-channel programmatic advertising platform, is thrilled to announce the launch of Arabic and Chinese language contextual advertising…

2 years ago

MINT Strengthens its Leadership Team with the Appointment of Christoph Kruse as Global Marketing Director

MINT, the leader in Advertising Resource Management (ARM) enterprise-grade software, has announced the appointment of Christoph Kruse as global marketing director as…

2 years ago

Azerion Appoints Neil Murphy as SVP Demand & Partnerships, North America

Azerion, one of Europe’s major digital advertising and entertainment media platforms, has announced the appointment of Neil Murphy as SVP…

2 years ago

IAS Earns MRC Accreditation for Integrated Third-Party Calculation & Reporting of YouTube Video Viewability

Integral Ad Science, a leading global media measurement and optimisation platform, today (March 21st, 2024) announced it has earned accreditation…

2 years ago

Long-Time Media Research Veteran Josh Chasin Joins Adelaide’s Esteemed Board of Advisors

Adelaide, the leader in attention-based media quality measurement, proudly welcomes Josh Chasin to its board of advisors. A renowned figure…

2 years ago

Striking the Balance: Agencies’ Mastery of Creativity and Data-Driven Tactics

How do agencies maintain an effective balance between creativity and data-driven strategies? We hear from Emily Hart, digital director at…

2 years ago