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Media Spend Archives - Page 9 of 58 - ExchangeWire.com

Media Spend

Connected TV Tunes Up AU Video Inventory; China Social Ad Potential Largely Untapped

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Singapore Publisher Ends Print & Goes All-digital; Australia’s Network Ten to Be Part of CBS

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

APAC Marketers Look to Machine Learning; Alibaba to Grab 11.3% of Global Mobile Ads

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

TV Ads Have Diminishing Influence in AU; China Video Ads Climb to £966m in 1Q2017

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

China Ad Tech Players Don’t Always Respect Boundaries; Singapore Media Giants to Build Programmatic Marketplace

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Digital is Driving UK Ad Spend’s Growth, But Times Are Still Tough

In a period of economic uncertainty, the outlook for ad spend in the UK has been unfavourable of late; yet…

8 years ago

SEA Viewability Close to US Standards; Taptica Acquires Japan Mobile Ad Platform

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

APAC Agencies Must Be More Than Just Media Buyers

Instead of simply buying media for marketers, agencies must offer guidance on whether their clients are ready to adopt programmatic…

8 years ago

APAC Leads Global Ad Spend Growth; Digital to Consume Largest Share of APAC Ad Budget

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Online Ad Spend to Hit £29.4bn in Key Asian Markets; APAC Sees Highest Growth in Mobile Ad Spend

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago
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