ExchangeWire rounds-up some of the biggest stories in the European ad tech scene, and in this week's edition: Asda preps…
With the ad tech sector ripe for another round of consolidation in 2015, ExchangeWire assesses how the biggest brand in…
ExchangeWire Research's head of analysis Rebecca Muir draws up a definitive list of which companies will make waves in the…
The rise of adtech has resulted in massive disruption of long-held dynamics within the advertising sector, not least because of…
The Echo Chamber is a regular column, penned by Ciaran O'Kane, on all things ad tech, mar tech and programmatic…
January wouldn’t be January without the deluge of predictions which come forth from all corners of the online advertising boxing…
ExchangeWire rounds up some of the top stories in the European ad tech scene, and in this week’s edition: WPP…
Asia Pacific (APAC) is widely recognised as the world's fastest-growing advertising market, and ExchangeWire has appointed Eileen Yu as regional…
Next year will be the year of mobile no more as the multiscreen audience prevails; the 'war on data' will become…
ExchangeWire rounds up some of the top stories in the European ad tech scene, and in this week’s edition: AppNexus…