Zefr, the leading contextual data platform for brands and agencies, has partnered with YouTube to provide a Brand Safety and…
Adverity, a leading force in marketing data intelligence, today launched Augmented Analytics, an automated tool for marketers. Using artificial intelligence…
These are strange times, readers. COVID continues to tear away at the socio-economic fabric of the world. The once noble…
Integral Ad Science (IAS), the global leader in digital ad verification, and Google Campaign Manager, the largest global ad server,…
With access to real-time traveller audiences and unmatched visibility into global travel demand, Sojern is in a unique position to…
In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition:…
In today's ExchangeWire news digest: the WFA announces the launch of a solution to help advertisers measure their campaigns' effectiveness…
Sojern, a leading provider of digital marketing solutions for travel, today announced that technology finance veteran Aman Kothari has joined the…
With access to real-time traveller audiences and visibility into global travel demand, Sojern has released its latest findings on how…
Verve Group, a global brand performance ad platform, today announced that it received the IAB Tech Lab’s Open Measurement (OM)…