ExchangeWire’s Industry Review is back, as we look at the top trends for an era-defining year. Next up, can attention come…
Although Google has been talking about deprecating third-party cookies since 2020, it finally appears to be making good on its…
In today's ExchangeWire news digest: Meta's request for an injunction against a ban from Datatilsynet is denied; Google quietly closes…
Adform, the global programmatic platform, today (August 30th, 2023) announced it will be collaborating with Lenovo to empower the global…
Integral Ad Science (IAS), a leading global media measurement and optimization platform, published a case study in Malaysia with Vinda, one…
Visa Europe, a world leader in digital payments, has partnered with Adelaide, the leader in attention-based media quality measurement, to…
Equativ, the global leading independent ad platform, today (July 27th, 2023) announced a partnership with Adelaide, the leader in attention-based…
Paul Wright, Head of Uber Advertising UK and Ireland, Uber, sits down with ExchangeWire to talk about the constantly evolving…
Anzu, the most advanced intrinsic in-game advertising solution, and Integral Ad Science (IAS), a leading global media measurement and optimisation…
Nano Interactive, leaders in ID-free ad targeting solutions, today (July 4th, 2023) announces the launch of Intent Personas, a more…