In 2013, there has been a 137% global increase in brands that advertise across multiple digital channels (mobile, display, social…
Big data, small data and everything in between are the talk of the marketing town these days, but many in…
The obsession around consolidation has grown from a mild din to full-on shouting match over the past couple of months.…
Mobile continues to be a strong growth area for independent tech and trading companies - all of which will be…
Video advertising is radically transforming how and where brands connect with audiences. It’s a transformation driven by consumer behaviour. People…
Stuart Colman is Managing Director, EMEA at Maxifier. What an incredible decade it’s been for Big Data. Back in 2003,…
Holding companies and their agencies do a lot of things very well (which explains the enormous number of awards they…
Salesforce has been on a M&A tear over the past 12-24 months in the enterprise marketing space. Having acquired Buddy…
Early hype, followed by disillusionment, was a familiar pattern for the software applications market, particularly the software as a service…