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Marketing Archives - Page 6 of 19 - ExchangeWire.com

Marketing

LoopMe Secures Two Patents for its AI-Powered Intelligent Marketplace

LoopMe, a leading technology company that uses artificial intelligence (AI) to improve brand advertising performance, today (December 19th, 2023) announced…

2 years ago

First Place in the kress Pro-Ranking 2023

goTom is the top-rated marketing tool in this year’s ranking by the media magazine kress pro. In the final weeks…

2 years ago

InMobi Study Shows Brand-Focused & Performance-Focused Marketers’ Priorities Blur for In-App Campaigns

InMobi, a leading provider of monetisation and marketing technologies that help businesses fuel growth, today (November 20th, 2023) released insights…

2 years ago

Channel Factory Appoints Sujoyee Chatterjee as Senior Director of Product Marketing

Channel Factory, the global brand suitability and contextual advertising platform, has appointed Sujoyee Chatterjee as senior director of product marketing.…

2 years ago

IPA Bellwether Q3 23: Total Marketing Budget Growth Slows, Main Media Spend Rises

The latest IPA Bellwether report has shown a strong rise in main media spend, but growth in total budgets has…

2 years ago

The Four P’s of Advertising in the Digital Age

In 1960, E. Jerome McCarthy gave us the 'Four P's' - Price, Product, Place, and Promotion - as the bedrock…

2 years ago

Equativ to Accelerate Global Evolution with New Additions to Executive Team

Equativ, the leading independent ad platform, today (October 2nd, 2023) announces the appointments of Emir Teffaha as executive vice president…

2 years ago

IMPACT+ Reduces Environmental Effect of Weborama Campaigns

IMPACT+, the pioneer in measuring the carbon footprint of digital advertising campaigns has partnered with Weborama, a media company specialising…

2 years ago

Smile Wanted Confirms its CSR Approach & Launches its “SW ECO” Offer

Smile Wanted stands out as the only independent curated marketplace in Europe with 5,000 premium domains and 10 billion ad…

2 years ago

InMobi Insights Survey Finds Amazon Prime Day Shifts Holiday Shopping Season Earlier

InMobi, a leading provider of content, monetisation, and marketing technologies that help businesses fuel growth, today (September 19th, 2023) released…

2 years ago