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Marketing Archives - Page 10 of 19 - ExchangeWire.com

Marketing

Adelaide Partners With Magnite, PubMatic & Other SSPs to Launch the Industry’s First High Attention Marketplaces Worldwide

Adelaide, a leader in attention metrics, has announced the launch of global High Attention Markets in partnership with Google Display…

3 years ago

Denstu to Acquire Tag in £533m Deal; Washington Post Launches Game to Boost Subs

In today’s ExchangeWire news digest: Dentsu to buy Tag for £533m; Washington Post launches new game to boost subscriber base;…

3 years ago

Ogury Emily Barfuss nominata Chief Marketing Officer

Ogury, leader mondiale del personified advertising, annuncia (14 febbraio 2023) la nomina di Emily Barfuss in qualità di chief marketing…

3 years ago

<strong>Ogury nombra a Emily Barfuss como Chief Marketing Officer</strong>

Ogury, el líder mundial en publicidad personificada, anunció (14 de febrero de 2023) hoy el nombramiento de Emily Barfuss como…

3 years ago

<strong>Ogury nomme Emily Barfuss au poste de Chief Marketing Officer</strong>

Ogury, le leader mondial de la publicité personnifiée, annonce (14 février 2023) la nomination d'Emily Barfuss au poste de chief…

3 years ago

Evorra Grows to Over 145 Million Compliant, Addressable Audiences

Evorra, the simplest-to-use next-generation SaaS marketplace for brands and agencies, has reached another milestone with over 145 million compliant and…

3 years ago

Cautious optimism and careful strategy: IPA Bellwether Q4 2022

IPA’s quarterly Bellwether Report has once again taken the temperature of the ad industry. Up against difficult economic headwinds, Q4…

3 years ago

EU Touts New Plan for Cleaner Tech; Latest IPA Bellwether Report Suggests Growth Despite Recession

In today's ExchangeWire news digest: the EU announces a new plan for cleaner tech; the latest IPA Bellwether Report suggests…

3 years ago

<strong>LiveRamp Study Reveals 73% of UK Marketers Not Well Prepared for the Withdrawal of Third-Party Cookies</strong>

New research from LiveRamp, in collaboration with Censuswide, has found that three quarters (73%) of UK marketers say they are…

3 years ago

<strong>Crimtan on Why Measuring True Incremental Value Will Maximise Your Marketing ROI</strong>

Creating consistently successful advertising campaigns should be a goal of every marketer and business owner yet knowing where to allocate…

3 years ago