Much has been made of ad tech’s new strategic buyers. With the demise of traditional buyers, like AOL and Yahoo,…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…
When I met Gurman Hundal seven years ago in a small Soho pub for the first time, he told me…
On 18 July, 2017, it was announced that Sizmek had agreed to buy Rocket Fuel in a proposed USD$145m (£110.4m)…
In August, Tremor Video sold its demand-side business to Israeli mobile ad platform, Taptica, for USD$50m (£36.9m), allowing Tremor Video…
For one week every year the global ad tech community descends on London and Cologne to feast on product releases,…
Today (19 July) global analytics technology company, Media iQ, has announced a significant investment round from private equity firm ECI…
The face of the industry is changing, and data is playing a key role in its transformation, but match rates…
The US market might be proving difficult to crack for dodgy Baywatch remakes, but for ad tech CEOs it’s a…
In today’s fast-moving world of digital media, being a leader in predictive marketing doesn’t make securing bank credit lines any…