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• JICWEBS & TAG Cooperate; German Authorities to Probe Ad Tech Providers

  8 years ago News

  

  ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: JICWEBS and TAG align for brand safety and antifraud initiatives; German anti-trust probe; Ads.txt on OpenX exchange; UK is largest data market [...]

• E-Commerce to Hit USD$1.5 Trillion by 2021; Marks & Spencer Invests in Retail Tech Transformation

  8 years ago News

  

  RetailTechNews rounds up some of the biggest stories in the European retail technology space. In this week’s edition: Retail continues to grow; M&S invests in technology transformation; and Mobile remains challenging for retailers. E-commerce to Reach USD$1.5tn (£1tn) by 2021 According to [...]

• Data-Driven Retail in the Shadow of GDPR

  8 years ago News

  

  Marks & Spencer recently revealed it is looking to data analysis to turn its fortunes around, combining information from its Sparks loyalty scheme, online interactions, and M&S Bank to offer personalised experiences to its customers. Lindsay McEwan, VP and managing director [...]

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