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Industry Infrastructure Archives - Page 7 of 13 - ExchangeWire.com

Industry Infrastructure

Pressing on with Programmatic at dmexco 2016

dmexco has quickly established itself as Europe’s premier ad tech event, with the 2016 edition welcoming 50,000 delegates and over…

9 years ago

Silver Audiences Booking Holidays Online; iOS Not Immune to App-Install Fraud

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

9 years ago

The Future of Measurement: Universal ID Adoption

The world of measurement is often a somewhat murky one in digital advertising, with accurate cross-device, cross-channel, and cross-platform measurement…

10 years ago

Micro moments; Creativity through social media

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago

Beeswax Receive Series A Funding; Adform Make DMP Standalone

ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: USD$11m (£8.2m)…

10 years ago

dmexco 2016: Industry Predictions on What to Expect

Ask the industry what we can expect to see at dmexco this year and how the industry has developed, then sit…

10 years ago

Midway Through a Long March to a Converged Media World: Q&A with Ramsey McGrory, Mediaocean

We often talk of convergence, interoperability, and the evolution of media, but how is the ecosystem actually changing? Ramsey McGrory…

10 years ago

A Single Customer View – Why Email Holds the Key to Success

The single customer view has been on the tips of marketers’ tongues for some time now. There is a stigma…

10 years ago

Don’t Be Afraid to Evolve Your Proposition: Q&A with Paul Coggins, CEO, Adludio

In a tough and competitive startup environment, European industry recognition, which applauds a company's ability to innovate in an established…

10 years ago

Future of Marketing Organisations; State of Automotive Within Premium Video

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago