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Industry Bodies Archives - Page 2 of 2 - ExchangeWire.com

Industry Bodies

IAB Europe Releases Guide to Improving Sustainable Business Decision-Making in the Digital Advertising Industry

IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, today (July 27th, 2023) released its…

2 years ago

Disney Pulls Plug on the Metaverse; AOP Calls out Publisher Data Misuse

In today's ExchangeWire news digest: Disney shutters its metaverse unit; the AOP takes a stand against "unscrupulous" tech vendors' use…

2 years ago

Cautious optimism and careful strategy: IPA Bellwether Q4 2022

IPA’s quarterly Bellwether Report has once again taken the temperature of the ad industry. Up against difficult economic headwinds, Q4…

2 years ago

IPA Bellwether Q3 22: Marketing Budget Growth Slows Amid Economic Turmoil

A growth slowdown, budget cuts and a downbeat outlook were the headlines from the latest IPA Bellwether report, framing an…

3 years ago
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