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India Archives - Page 8 of 15 - ExchangeWire.com

India

India Marketers Need Documented CX Vision

Brands in India must step up and start applying 'emotion' to their marketing messages as well as establish a clear…

7 years ago

India Needs Standardised Metrics for Digital

Traditional media may still dominate in India, but this will evolve and ad tech companies have to start creating products…

7 years ago

APAC Consumers See More Ads Across Platforms; Bangladesh & Myanmar Amongst Fastest-Growing Ad Markets

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago

APAC Ad Spend to Climb 4.2% in 2018; AU Agency Ad Bookings Hit £4.1bn

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

E-commerce Fuels China Online Ads; Amazon to Drive AU Retail Ad Spend

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Marketers Need Mobile-First Strategy As APAC Heads to Devices; AU Brands Improve on Digital UX

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Alibaba Touts ‘New Retail’ Engagement As Key to Singles Day Record Sales; Wavemaker Launches in 2 APAC Markets

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

AdAsia: Localising AI Engines Essential, But Can Take Months

Localisation is key to AdAsia Holdings' growth in Asia, but the ad-tech vendor says this requires training its artificial intelligence…

8 years ago

IAB AU Champions Ads.txt Adoption; Singapore Millennials Say Ads Don’t ‘Get’ Them

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Marketing Analytics Firm Snaps Up Japanese Influencer Platform; ‘Smart’ Billboard Lights Up in AU

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago
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