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In-Game Archives - Page 3 of 15 - ExchangeWire.com

In-Game

The Case for In-Game Advertising: A Perfect Storm

Corporate email skullduggery*, an investment rollercoaster ride set to rival that of Project Exodus, a savage tussle between corporation and…

2 years ago

Five Reasons Why Mobile In-Game Advertising Grabs Attention

Ahead of ATS Singapore 2023, James Rogers, VP brand sales, APAC at Digital Turbine, outlines why the mobile in-game ad…

2 years ago

Bidstack & Venatus Sign Commercial Partnership for In-Game Advertising

Bidstack, the in-game advertising and video game monetisation platform, and Venatus, the leading publisher monetisation and advertising platform for gaming…

2 years ago

Adlook & Anzu Partner to Unlock Intrinsic In-Game Advertising for More Media Buyers Globally

Adlook is thrilled to announce its partnership with Anzu, the world's most advanced in-game advertising platform. Together, they aim to…

2 years ago

Anzu & IAS Launch First-to-Market Measurement Solution to Validate 3D In-Game Media Quality

Anzu, the most advanced intrinsic in-game advertising solution, and Integral Ad Science (IAS), a leading global media measurement and optimisation…

2 years ago

Equativ Levels Up its Gaming Marketplace to Help Advertisers & Publishers Thrive in Fast-Growing Gaming Sector

Equativ, the leading independent ad tech platform, is growing its gaming advertising services. Offering access to quality inventory across premium…

2 years ago

ATS London 2023: A Closer Look At Some Standout Moments

On June 13th and 14th, ATS London made a welcome return to Central Hall Westminster. Over 650 delegates enjoyed two…

2 years ago

Benefits of Owned & Operated Portfolios in In-Game Advertising

In this contributed article from VideoHeroes, Kike Rodríguez, managing director, details the benefits of building an owned-and-operated gaming portfolio for…

2 years ago

New Report From Lumen and Anzu Unveils Gaming’s Untapped Potential for Attention-Driven Advertising

Lumen Research, the global attention technology company, and the world’s most advanced in-game advertising platform Anzu, have announced the results…

2 years ago

Bidstack Revs Up In-Game Advertising with Leading Mobile Racing Studios

Bidstack, the technology company pioneering intrinsic in-game advertising, celebrates the one-year anniversary of its partnership with publisher Fingersoft and announces…

2 years ago