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In-Game Archives - ExchangeWire.com

In-Game

NumberEight & Odeeo Partner to Enhance In-Game Audio Advertising with Advanced Audience Targeting for Brands

NumberEight, a global leader in privacy-first, ID-less data solutions, today (May 8th, 2025) announced a strategic partnership with Odeeo, the…

1 week ago

iion Taps Azur Games’ 9.5B+ Installs to Expand its Premium Game Inventory

iion, the platform that unlocks seamless advertising across the entire gaming ecosystem, has integrated Azur Games’ expansive mobile game portfolio…

1 month ago

Axis Programmatic Platform & AdInMo Announce In-Game Partnership

Axis, a global programmatic platform that connects advertisers and suppliers, and AdInMo, the pioneering in-game advertising platform, have entered into…

5 months ago

AdInMo Survey Reveals 72% of Mobile Games Makers Adopting Hybrid Monetisation Model

AdInMo, the most innovative and player-centric monetisation platform for mobile game developers, today (October 16th, 2024) published the results of…

7 months ago

Anzu & Cedara Launch First-to-Market Media Sustainability Solution for Intrinsic In-Game Advertising

Anzu, the most advanced intrinsic in-game advertising solution, and Cedara, the Carbon Intelligence Platform, have launched a groundbreaking global carbon…

11 months ago

Voodoo Partners with AppHarbr by GeoEdge to Level Up In-Game Ad Quality

AppHarbr by GeoEdge, a trailblazer in ad quality control, announces its partnership with Voodoo, a global leader in casual games…

1 year ago

Acquisition of Bidstack Ltd & All Operating Subsidiaries

The executive team of Bidstack is happy to share the news of their acquisition of Bidstack Limited and all the…

1 year ago

AdInMo Combines Player Data & Multi Format Support to Become the Most Integrated InGamePlay Platform

AdInMo, the mobile in-game advertising platform has added audio and rewarded formats to its tech stack so that publishers and…

1 year ago

APAC’s Biggest Programmatic Trends for 2024

In association with StackAdapt In this exclusive article, Berina Colakovic, director of sales APAC, StackAdapt, dives into APAC’s programmatic landscape…

1 year ago

Exploring the Booming Landscape of In-Game Advertising

Hypercasual to hardcore, the gaming market is experiencing explosive growth. We take a look at what this means for in-game…

1 year ago