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Google Archives - Page 39 of 48 - ExchangeWire.com

Google

Dear Google, Your Last-Minute GDPR Policy Could Ruin Publishers

On 22 March, 2018, a mere two months before the GDPR is enforced, Google announced on its blog that it…

7 years ago

Google’s Crackdown on Ads – Let’s Just Read Between the Lines Here

Google has been blocking ads it deems intrusive since mid-February. In this opinion piece for ExchangeWire, Oliver Gold (pictured below),…

7 years ago

Vietnam May Turn to Mobile Ad Blockers As Awareness Climbs; Online Drives Car Ads in China

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

China’s BAT Amongst Five Platforms to Grab Ad Spend Growth; More AU Consumers Tuning into Radio

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Now & Next: Header Bidding

Given the frequency of panel discussions and industry articles on the topic, you could be forgiven for thinking header bidding…

8 years ago

Oath Eyes APAC As Growth Engine, Touting Transparency As Differentiator

Born out of the merger between AOL and Yahoo, Oath is now looking to reach two billion users by 2020…

8 years ago

APAC Marketers Must Differentiate in Programmatic Landscape

In a market democratised by programmatic, brands in Asia-Pacific must be able to stand above the crowd and not have…

8 years ago

Shared Responsibility Needed to Make APAC Programmatic

All parties with a stake in the Asia-Pacific ad tech industry are responsible for ensuring programmatic delivers the value it…

8 years ago

It’s Not Logical to Provide Walled Gardens with So Much Influence: Q&A with Roni Anavi-Fass, Inneractive

Following Inneractive's recent launch of VAMP (Video Advertising Monetisation Platform), a tool to help mobile publishers compete with Google and…

8 years ago

Tech Giants Show No Sign of Slowing Down as Twitter, Alphabet & Amazon Post Earnings

Twitter, Amazon, and Alphabet have all beat analysts’ expectation, posting strong Q3 results. While both Amazon and Alphabet are looking…

8 years ago