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Google Archives - Page 28 of 48 - ExchangeWire.com

Google

Google Accused of Making Location Data Less Private; Getir Secure $7.5bn Valuation

In today's ExchangeWire news digest: allegations that Google deliberately made smartphone users' location data harder to keep private emerge; grocery…

4 years ago

Amazon Block Google’s FLoC; Amazon Forecast to Become Top UK Retailer by 2025

In today's ExchangeWire news digest: Amazon have reportedly begun blocking Google's FLoC solution from their websites; new research forecasts that…

4 years ago

Zeotap launches Google Customer Match Integration to Drive Addressability in a Post-Cookie World

New API integration delivers 79% higher CTR and 67% higher CVR than non-audience traffic[1] Zeotap, the leading Customer Data Platform,…

4 years ago

Seedtag Takes Action to Support Publishers in Line with Core Web Vitals

Seedtag, the leader in contextual advertising in EMEA and LATAM, has announced that it has taken action to ensure its…

4 years ago

Google Near French Antitrust Settlement; Zeta Global Target $273m in IPO

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition:…

4 years ago

Time To Reframe The Industry: Digital Media & Commerce Ecosystem

Facebook, Amazon and Google are unbeatable; just go and work for them. This is what the evolved part of your…

4 years ago

TikTok Explore In-App Ecommerce; Advertisers Move Spend as TV Prices Rise But Viewers Fall

In today's ExchangeWire news digest: TikTok trial a new in-app ecommerce feature; having already diverted much of their TV budgets…

4 years ago

FLoC, ATT, and Core Web Vitals: The Opportunities for Independents

Advertising technology has always been somewhat difficult to explain to those not in the industry. “What do you really do?…

4 years ago

Pinterest and Shopify Expand Partnership; Google Cookie Move Under EU Antitrust Scrutiny

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition:…

4 years ago

Google MCM Partner Total Media Solutions to Support Publishers in EMEA

Total Media Solutions, an advertising technology solutions provider that helps publishers manage their revenue and create value-added experiences for users,…

4 years ago