On 25 May, 2018, the General Data Protection Regulation (GDPR) will come into force. A subject taken very seriously by…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: IAB Releases GDPR…
With GDPR set to significantly change digital advertising in the near future, it may be time to explore other channels…
GDPR will be a challenge for marketers, but it will also enable a new level of transparency that will change…
Martech provider Tapad is launching its new customer data platform as we speak. ExchangeWire speaks with Sigvart Voss Eriksen, CEO,…
Is programmatic going from strength to strength? In this Q&A with ExchangeWire, Ally Stuart (pictured below), managing director EMEA, Sharethrough, explains…
A class action UK lawsuit is being mounted against Google, which stands accused of unlawfully harvesting personal data from 5.4…
With 2017 now behind us, it’s time for advertisers to look ahead. Data – and the insights it provides –…
Ad tech and advertising are always changing; and there's a lot to look forward to as we move ahead this…
GDPR is set to shake up programmatic in 2018. Not only will it make publishers reconsider the number of partners…