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Gaming Archives - Page 19 of 30 - ExchangeWire.com

Gaming

Admix Powering AR In-Play Ads in Reality Clash Mobile Game

Reality Gaming Group, the publisher of mobile games and digital collectibles, has teamed up with Admix, the pioneering In-Play advertising…

4 years ago

Reframing The Industry: The MadTech Middleware

The ad ecosystem map has been a staple of this industry for a good decade. From Scott Brinker’s Sistine Chapel…

4 years ago

CoppaFeel! Zone in on Young Female Gamers with ‘In-Play’ Ad Campaign

Breast cancer awareness charity CoppaFeel! has enlisted the leading UK-based in-game advertising company Admix to help launch the charity’s first…

4 years ago

Anzu Enters Hot Gaming Market in China with Chen Zeng Appointed to Lead Expansion

Anzu, which offers the world’s most advanced in-game advertising platform, announced that former Glispa China GM Chen Zeng has been…

4 years ago

Adverty and InMobi Launch In-Game Advertising for Global Brands and Agencies

Adverty AB (publ), the leading in-game platform for advertisers, agencies and game developers, and InMobi, the world’s leading independent marketing…

4 years ago

Ad Platform Unruly Partners with Thece in Global Esports and Gaming Deal

Leading ad platform Unruly today announced a global gaming and esports partnership with The Consumer Engagement Co (Thece), a premier, global second-screen mobile engagement ad platform.  As part…

4 years ago

Popular Turkish Action Game Wolfteam and Anzu Partner to Bring Blended In-Game Ads Into the Gameplay

A new partnership between leading gaming company Netmarble EMEA and Anzu.io, the world’s most advanced in-game advertising platform, will bring…

4 years ago

Gojek and Tokopedia Unite to Launch “GoTo”; Google Urge US to Join EU Tech Council

In today's ExchangeWire news digest: tech start-ups Gojek and Tokopedia merge to create "GoTo"; Google's vice president of government affairs…

4 years ago

Adverty Enters into Exclusive Partnership with Dutch Hyper-Casual Publisher Lucky Kat Studios

Leading in-game advertising specialist Adverty AB (publ) today announces a strategic, exclusive partnership with Lucky Kat Studios, which will enable…

4 years ago

Wargaming Partnered with Epom for Ad Delivery Scale-Up

Wargaming, an international game developer and publisher of an iconic World of Tanks, has partnered with Epom ad server to…

4 years ago