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ExchangeWire European Weekly Round-Up

ExchangeWire rounds up some of the biggest stories stories of the week in ad tech, and in this week's edition: Google…

11 years ago

Three Facebook Ad Trends to Prepare For in 2015

Mona Parmar, Glow VP of global operations examines some of the key trends to look out for on the world's largest…

11 years ago

2014, The Year Programmatic Went Cross-Screen

It's been almost five years since Google's Eric Schmidt declared the company as a "mobile first" outfit, and Facebook's Atlas…

11 years ago

Facebook Claims It’s In Ad Tech To Improve Marketing, Not Devour The Industry

Facebook laid down a marker last year in terms of its ambitions in the ad tech sector with the $300m-plus…

11 years ago

Facebook: ‘We Can Make Ad Serving Incorporate Real Identity’

Facebook will make its ATS debut this year in both New York and Paris to further explain its flagship ad…

11 years ago

ExchangeWire European Weekly Round-Up

ExchangeWire rounds up some of the biggest stories in the European digital advertising space, and in this week’s edition: Facebook's…

11 years ago

Facebook Talks Up Future Ad Tech Investment

Facebook spoke about the importance of ad tech in its recent earnings call with Sheryl Sandberg, Facebook, COO, telling investors…

11 years ago