» 2010 is definitely the year of the acronym: DSP, DST, DBO, RTB and now SSP. The supply-side platform is…
» Improve Digital and AOP are building up to their joint event next week. Improve Digital gives a full list…
» Tagman the “universal tag company” raised $1.3 million in funding yesterday to expand its offering globally. Tagman is already…
» According to the US & Trademark Office, there is an application to patent Real-Time Bidding. The patent was filed…
Andy Cocker is Co-Founder and Managing Partner of buy-side exchange trading specialists, Infectious Media (@infectiousmedia). 2010 could be as significant…
Emily Riley, Senior Analyst at Forrester Research, presented a headline-grabbing report on the evolving area of automated ad trading at…
The holding agencies are busily putting together exchange strategies, as they look to deliver better campaign performance for clients. Some…
Improve Digital Trading Event In London Improve Digital is teaming up with the AOP for an event on Feb 23.…
Kate Herbert is Director of Client Services, DoubleClick Ad Exchange DoubleClick recently retired version 1 of the DoubleClick Ad Exchange…