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Exchange Archives - Page 62 of 78 - ExchangeWire.com

Exchange

L’Ecosystem: A Visual Overview Of The Evolving French Display Ecosystem

The TASC (The Ad Server Club) in France has produced a visual overview of the evolving ecosystem in the French…

15 years ago

Insight On How The European Data Economy Is Impacting The Display Market

There is a massive debate going on in the European display space at the minute around data. Data is indeed…

15 years ago

Those 2011 Predications For The European Market In Full

I want to thank all the contributors to the end-of-year review series – and indeed all guest posters throughout 2010.…

15 years ago

Simon Aurik, CCO at Yieldivision, Talks About Positioning In The Market And The European Exchange Opportunity

Simon Aurik is Chief Commercial Officer at Yieldivision, a specialist exchange trader based out of the Netherlands. Here Simon talks…

15 years ago

Sacha Berlik, Mexad CEO And Founder, Casts His Eye Over European Ad Exchange Trends For 2010

How The Exchange Space Has Evolved Across Europe In 2010 There has been a big shift in the main European…

15 years ago

Caspar Schlickum Discusses The Function Of The MIG And Its Role Within The European Arm Of WPP

What is the MIG? And what is its role in WPP, currently the biggest display buyer in the European market?…

15 years ago

Paul Childs, COO At Adfonic, Gives His Thoughts On The Last 12 Months In Mobile Advertising

Paul Childs, Chief Operations Officer at Adfonic, gives his thoughts on the last 12 months in mobile advertising and asks…

15 years ago

Tim Gentry, Head of Optimisation And Effectiveness At The Guardian, Discusses The Opportunities And Challenges Of RTB

A little while back ExchangeWire tweeted ‘will the growing demand for real-time inventory result in more publishers opening up greater…

15 years ago

End Of Year Review: Martin Kelly Gives His Perspective On A Significant Year For The European Buy-Side

Compared to traditional media, digital is certainly fast moving, overtaking everything other than TV in about fifteen years, which is…

15 years ago