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• European Commission Called to Charge Big Tech for Network Costs; UAE to Form Committee to Develop Digital Economy

  4 years ago News

  

  In today's ExchangeWire news digest: European regulators face calls to charge tech firms for network costs; the UAE Cabinet approves the formation of  a new committee to develop a digital economy in the country; and Apple plans to place ads [...]

• IAB Europe Releases Full 2021 AdEx Benchmark Report To Reveal Digital Advertising Market Size

  4 years ago News

  

  IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, today (June 28th, 2022) released its full 2021 AdEx Benchmark Report following the release of the study highlights in May. The report is the definitive guide [...]

• Zeotap Expands Board and Leadership Team To Reflect Growth in 2022

  4 years ago News

  

  Zeotap, the next-generation Customer Data Platform (CDP), has announced new appointments, with Frank Einecke and Domitille Doat-Le Bigot joining the company’s Board, and Tibor Stefán appointed as SVP sales & customer success. The new appointments will support the company in [...]

• IAB Europe Withdraws Request for Suspension of Execution of the APD Decision on IAB Europe and the Transparency & Consent Framework (TCF)

  4 years ago News

  

  IAB Europe today (13th May) announced that it is withdrawing its request for suspension of the execution of the decision issued by the Litigation Chamber of the Belgian Data Protection Authority (“APD”) on IAB Europe and the Transparency & Consent [...]

• Activision Faces Lawsuit over Microsoft Sale; Cameo Cuts Staff a Year into Unicorn Status

  4 years ago News

  

  In today's ExchangeWire news digest: Activision Blizzard faces legal action over allegations of underselling to Microsoft; Cameo cuts a quarter of its workforce a year after the company was valued at USD$1bn (£798m); and Binance gets the green light from [...]

• Retail Media Around the Globe

  4 years ago News

  

  Retail media is a highly exciting and rapidly-growing global phenomenon. However, while it has been embraced by retailers, platforms, and marketers on a worldwide basis, there are sharp contrasts and clear similarities in how retail media is evolving on both [...]

• Digital Markets Act Proposed to Tame Big Tech; Yandex Spark Concerns over Data sent to Russia

  4 years ago News

  

  In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: European lawmakers propose the Digital Markets Act to tackle antitrust behaviour in Big Tech; Russia's search engine, Yandex, [...]

• An Open Letter to the Advertising Technology Industry from MGID

  4 years ago News

  

  Russia's attack on Ukraine stretched into its sixth day on 1st March, with a huge armoured convoy moving toward the capital, Kyiv, and major cities hit by more heavy shelling. So far, at least 102 civilians in Ukraine have been killed [...]

• Talon Group's Plexus Partners with Mediaplus Group to Drive Creativity & Innovation in OOH

  4 years ago News

  

  Talon Group’s Plexus - a leading independent out-of-home (OOH) global network - today announced a strategic partnership with Mediaplus Group to provide OOH services to Mediaplus clients. The partnership opens up new opportunities for both sides to implement cross-border OOH campaigns.  Headquartered in Munich, [...]

• Meta Sued Over Facebook Facial Recognition System; EPC Complaint Targets Google Ad Tech

  4 years ago News

  

  In today's ExchangeWire news digest: Meta faces legal action over claims Facebook's facial recognition system collected data without consent; the EPC targets Google's ad tech in new antitrust complaint; and TikTok expands their team of content moderators in Europe to tackle harmful content. Meta sued in [...]

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