IMPACT+, the pioneer in measuring the carbon footprint of digital advertising campaigns, has announced the launch of its scalable ESP…
InMobi, a leading provider of content, monetisation, and marketing technologies that help businesses fuel growth, today (September 14th, 2023) announced…
Adform, the global programmatic platform, today (September 12th, 2023) unveils the results from its carbon reduction capabilities pilot programme. Adform’s…
LoopMe, a leading technology company that uses artificial intelligence (AI) to improve brand advertising performance, announced that it has joined…
IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, today (July 27th, 2023) released its…
Sharethrough, one of the top global independent omnichannel ad exchanges, has announced two major initiatives that will lower carbon emissions…
Ads-for-good platform Good-Loop today (June 14th, 2023) announces its partnership with adaptive streaming tech platform, SeenThis, to minimise the carbon…
Purpose-led ad platform Good-Loop today (June 13th, 2023) launched a new tool that enables advertisers to significantly reduce the carbon…
Sharethrough, a top global independent omnichannel ad exchange, is launching GreenPMPs™ (Private Marketplaces) for CTV (connected TV) ad campaigns in…
Global integrated advertising platform, Adform, today (May 17th, 2023) announces its strategic partnership with Ad Net Zero, advertising’s response to…