Environmental

Cannes Lions Special: Zelensky Calls on Ad Industry to Address Ukraine War; Greenpeace Activist Storms Stage

Today's ExchangeWire news digest focuses on news from the 2022 Cannes Lion International Festival of Creativity, including: Ukraine president Zelensky…

3 years ago

Picnic Goes All-In on Green Media, Teaming with Scope3 to Make 100% of Campaigns Net Zero

Picnic, the social display marketplace, today (June 17th, 2022) announced that it will now measure and automatically compensate the cost…

3 years ago

PubMatic Achieves 100% Renewable Energy Across Global Data Centres

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, announced that all of its global data…

3 years ago

Counting Carbon: Why Adland Needs a Shared Standard on How to Calculate CO2 Emissions

Ahead of the environment, social, and governance (ESG) panel at ATS London 2022, Ryan Cochrane, COO at Good-Loop, discusses why…

3 years ago

Sharethrough Partners with Scope3 to Launch its First Green Media Products

Sharethrough, one of the top global independent omnichannel ad exchanges, has announced the launch of its first Green Media Product,…

3 years ago

Ads For Good Platform Good-Loop Plants One Million Trees Through New Climate-Friendly Ad Format

Ads for good platform Good-Loop today announced it has planted over one million trees in just five months through its…

3 years ago

How Advertisers can Advocate for Social Responsibility: Q&A with The GoodNet

In this exclusive Q&A, Guy Jones and Oliver Deane, founders of The GoodNet, talk to ExchangeWire about how brands can educate…

3 years ago

Predictions 2022: The Environmental Impact of Digital Advertising

In the fifteenth article in ExchangeWire's 2022 Predictions Series, experts assess the current impact that digital advertising is having on…

3 years ago

Good-Loop Launches Green Watermark For Climate-Friendly Ads

Global ad tech platform Good-Loop today launched a new green watermark that shows consumers whether an online ad is environmentally-friendly.  …

3 years ago

Kevel Partners with Green Places to Become Carbon Neutral

Kevel, a leading provider of ad serving APIs, announce a new partnership with Green Places, a network that helps businesses…

4 years ago