Environmental

ShowHeroes Group Announces its Better Media Framework, Enforcing Sustainability Standards Across its Value Chain from 2023

ShowHeroes Group, a global leader in digital video content, tech, and advertising solutions, announces its new Better Media Framework for…

3 years ago

ShowHeroes Group Partners with Scope3 to Launch Carbon-Neutral Ad Campaigns

ShowHeroes Group, a global leader in digital video content, tech, and advertising solutions, announces a game-changing partnership with Scope3, the…

3 years ago

ID5 & Sincera Study Reveals Damaging Implications of Cookie Syncing

ID5, the market-leading identity provider, has just released its findings from a commissioned study with Sincera, a leading provider of…

3 years ago

ShowHeroes Partners with Cedara for Carbon Intelligence Software to Extend Media Sustainability Strategy

Cedara, the first end-to-end carbon intelligence platform empowering businesses and their employees to seamlessly take climate action, is announcing its…

3 years ago

IAS Research Reveals Ads Placed Alongside Pro-Sustainability Contexts Increase Brand Uplift

Integral Ad Science (IAS), a global leader in digital media quality, has released the results of its online survey among…

3 years ago

Measuring Ad Campaign Emissions: an Industry Priority

After posing an interesting industry issue earlier this week, Emily Roberts, Senior Associate at PwC and Co-Founder of The Women…

3 years ago

Good-Loop Research: Seven Out of 10 UK Marketers Tracking Carbon Emissions of Their Online Ad Campaigns

Seven out of 10 UK marketers say they are currently tracking the carbon emissions generated by their digital ad campaigns,…

3 years ago

Ad Tech and ESG: Leading or Lagging?

As an industry that relies significantly on the internet and digital technologies, ad tech is inextricably attached to a substantial…

3 years ago

Teads APAC & IMPACT+ Partner in Measuring the Carbon Footprint of Online Advertising

Teads, the global media platform, announces a partnership with IMPACT+, with the purpose of measuring the greenhouse gas emissions of…

3 years ago

How to Foster a Culture of Sustainable Advertising

In this feature, Benjamin Davy, sustainability director at Teads, discusses what the digital advertising industry needs to do to assess…

3 years ago