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EMEA Archives - Page 41 of 95 - ExchangeWire.com

EMEA

33% of US Marketers Expect Budgets to Rise; Mobile Devices & Networks Will Have Biggest Impact on Marketing

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago

Publishers Have Big Dreams: Q&A with David Pironon, Sales & Ops Director, Smart AdServer

The day of ATS Paris has finally arrived and ahead of his participation in the panel discussion on the monetisation…

10 years ago

EU General Data Protection Regulation: What You Need to Know (Part 2)

In the second of this series of pieces, ExchangeWire explores the new EU General Data Protection Regulation (GDPR). With contributions…

10 years ago

Demand for Audience Data Growing; Digital Will Drive One-Third of Global Ad Spend by 2017

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago

We’re at the Start of the Adventure: Q&A with Ghislain Lefebvre, Sales Lead, Oracle DMP

Marketers are often tired of hearing that they can't operate an effective marketing strategy without properly leveraging their first-party data…

10 years ago

Header Bidding Should Be the Star of the Show: Q&A with Julien Gardes, MD, Rubicon Project

Ahead of ATS Paris next week, ExchangeWire looks at the development of programmatic in the French market. Here, Julien Gardes…

10 years ago

Adblock Plus Defeats Publisher in Court; Facebook Instant Articles Gets Video Ads

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Publishers lose…

10 years ago

Eastern European Tablet Market Continues to Grow; Programmatic Ad Spend in US

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago

RTL Mediengruppe Buys SmartClip; USD$60m funding for The Trade Desk

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: RTL Mediengruppe…

10 years ago