Advertising: a truly global industry. Whether this is at a form comprising of hastily-scrawled posters attached to telephone poles, or…
Spending on digital video is continuing to accelerate, fuelled by DTC ad buyers, advanced TV and new ad formats. However,…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
2019, thus far, has been a tumultuous year within the European advertising ecosystem with wide-reaching copyright directives and the looming,…
The European Parliament has once again made a seismic ruling affecting the digital landscape across the continent, with MEPs voting…
ExchangeWire has been doing ‘proper’ European events for over ten years. All our events are done predominantly through the native…
Speaking exclusively with ExchangeWire, Fredrik Borestrom (pictured below), president of the IAA, UK chapter, dares to speak about the word…