More than two-thirds of people (70%) find digital advertising annoying and unpleasant, while 72% say that bad advertising experiences have…
In today’s ExchangeWire news digest: Google paid USD$26.3bn (£21.7bn) for default search engine status in 2021; Omnicom acquires Flywheel for…
In today's ExchangeWire news digest: AMC Networks reveals its programmatic ad buying capabilities; Meta reports strong revenue growth for Q3…
In today's ExchangeWire news digest: lawmakers in the EU make significant progress towards the regulation of AI; Spotify reports a…
In today’s ExchangeWire news digest: Japan will look into potential antimonopoly breaches by Google; naround 1 in 5 APAC consumers…
In today’s ExchangeWire news digest: TikTok launches its global “Out of Phone” offering; Netflix reports positive subscriber growth in Q3;…
In 1960, E. Jerome McCarthy gave us the 'Four P's' - Price, Product, Place, and Promotion - as the bedrock…
In today's ExchangeWire news digest: China's Baichuan amasses USD£300m (~£246m) in funding; Amazon announces it will launch in South Africa…
In today's ExchangeWire news digest: Kantar reports that FAST channels are becoming increasingly popular in the UK; Snap saw shares…
This week: Lazada woos businesses affected by Indonesia's social commerce ban, CMA gives green light to Microsoft-Activision Blizzard... Lazada waives…