In this exclusive Q&A ahead of ATS Madrid 2023, Rafa Ruigómez, programmatic account manager, StackAdapt, provides an overview of the…
Broadsign and Numbat GmbH today (March 29th, 2023) announced that Numbat has selected the Broadsign digital-out-of-home (DOOH) advertising platform to…
As OOH advertising has shifted towards digitisation in-line with technological advancements, the channel has shown increasing influence over online activity.…
In this article written exclusively for ExchangeWire, Edmund Mullins, director of inventory partnerships, EMEA at StackAdapt outlines the importance of…
Leading out-of-home (OOH) advertising technology developers Vistar Media and Broadsign today (March 21st, 2023) announced a mutual integration to their…
Out of home (OOH) advertising has been uniquely able to evolve alongside advancements in both technology and society. Considered one…
European omni-channel advertising platform Hawk and Captify, the leading search intelligence platform for the open web, have announced an exclusive…
Hivestack, the world’s leading, independent programmatic digital out-of-home (DOOH) ad tech company announced an exclusive partnership with Focus Media Hong…
JCDecaux UK has added programmatic buying capabilities to the advertising locations at Edinburgh Airport. The offering connects advertisers and media…
In this feature, Hannah Dillon takes a look at the impact of OOH and DOOH technologies across the globe, pinpointing…