In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
Broadsign, a leading digital out-of-home (DOOH) marketing platform, and AdQuick.com, the out of home (OOH) advertising software company backed by…
As one of the key emerging channels for advertising, debate has coursed through the industry on how programmatic practices can…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
Prior to their discussion at ATS London 2019, ExchangeWire joins Seun Odeneye, managing director of Cadreon UK, and Sophie Pemberton,…
In this article for ExchangeWire, Hannah Thompson, programmatic account director at Tug, espouses the virtues of DOOH, how marketers can…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
Broadsign, the leading digital out-of-home (DOOH) marketing platform for media owners and Place Exchange, a true programmatic exchange for out-of-home…
It’s the time of year again when the media herd heads to Cannes. Cannes has always been a weird event…
Out of home (OOH) advertising has been around for centuries, however the addition of programmatic technology and sophisticated data management…