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DMP Archives - Page 15 of 21 - ExchangeWire.com

DMP

IBM Software Whitepaper: Choosing a Big Data Technology Stack for Digital Marketing

ATS London Big Data sponsor IBM has just released an in-depth whitepaper addressing the issues surrounding Big Data. As everyone…

13 years ago

'The Importance of First-party Data: Unique Data Attributes are Key to Leveraging Value from RTB', by Pierre Naggar, EU Managing Director, Turn

If you really want to know what people are thinking, nothing beats chatting with them over a glass of fine…

13 years ago

ATS London Wrap-Up

SECTION I: PREMIUM & BRANDING IN THE PROGRAMMATIC ERA KEYNOTE 1: Our first keynote speaker of the day was Neal…

13 years ago

Video: ATS London, Thoughts on the Day and Programmatic Premium

Improve Digital interviewed some of our panelists and speakers during Tuesday's ATS London event at the BFI. *COMING SOON* Watch…

13 years ago

Maureen Little, Senior VP of Business Development, Turn on Data Management

What's the state of play with Turn right now? What does a Cloud Marketing Platform mean? It’s an exciting time…

13 years ago

Nerissa MacDonald, Director of Trading EMEA for MediaMind, Discusses 'Programmatic Premium' & the Move Towards Cross-channel Integration

A major part of ATS London is around the growing theme of ‘programmatic premium’, which MediaMind are speaking to, but…

13 years ago

Thomas Brandhoff, MD, sociomantic, Discusses The Company's Technology Stack & International Expansion

    Can you give us an overview on how sociomantic has built and grown its business to this point…

13 years ago

'It's a Mess.' Stuart Colman, Former MD Europe, VP International of AudienceScience, Discusses the Current State of Data-Driven Display

Stuart Colman is founder of Colman Media Consultancy and former Managing Director Europe, VP International of AudienceScience. He has a…

13 years ago

How Datacratic Applies Machine Learning Algorithms to Real-Time Data Flows

James Prudhomme, Datacratic CEO & Jeremy Barnes, Founder & CTO, discuss the company’s real-time decicion engine for automated buying, the…

13 years ago